Welcome to Directed Potential Discover the freedom to live with clarity, confidence, and calm. At Directed Potential, we help you reconnect with your innate potential through a neuroscientific, creative, and holistic approach to mental well-being. Whether you’re feeling stuck, navigating stress, or seeking deeper personal growth, we guide you toward understanding and transforming the beliefs and patterns that hold you back. Here, transformation is not about “fixing” — it’s about remembering who you truly are. Book a Free Discovery Call today and begin your journey toward balance, purpose, and renewed energy for life.
Chelaine Barnard is a qualified Neuro-Practitioner who takes a creative, holistic, and neuroscience-based approach to mental well-being. With a degree in Psychology and certifications as a Rapid Transformational Therapist, Life Coach, and Brain Profiler, she helps clients rewire limiting patterns and create lasting emotional and behavioural change.
Chelaine completed her Level 1 Coaching Certification through STAR Leadership, an internationally accredited programme recognised by both ICF and COMENSA. This qualification deepened her ability to combine structured coaching frameworks with intuitive, science-driven methods — enabling powerful, results-focused transformation for individuals and teams alike.
Her work is grounded in personal experience: after facing her own mental-health challenges, Chelaine discovered and mastered the very tools she now shares with clients.
Today, she guides others through their own growth journeys — helping them break through barriers, strengthen self-awareness, and design lives aligned with purpose and potential.
A powerful, solution-focused method that combines CBT, NLP, and hypnosis to identify and reframe limiting beliefs. RTT® works quickly to create meaningful shifts in self-esteem, anxiety, motivation, and confidence.
Brain Profiling with the Neethling Brain Instrument (NBI®) Understanding your mind is the first step to transforming your life. Through Brain Profiling by Dr. Kobus Neethling’s NBI®, I help you uncover how your brain is uniquely wired to think, learn, and create.
This isn’t a personality test or an IQ score. It’s a scientific yet deeply human exploration of how you naturally process information — your preferences, strengths, and the mental pathways that shape your choices every day.
Personalized coaching to help you move forward with clarity and intention. Whether you’re navigating change, redefining your goals, or wanting accountability, this process helps you turn insight into lasting action.
Holistic Neuro-Based Mental Health Support A blend of science, mindfulness, and emotional intelligence that helps you manage anxiety, stress, burnout, and self-doubt — restoring harmony between mind and body.
Interactive workshops designed to build awareness, connection, and resilience. Sessions are tailored for individuals, parents, or teams, offering practical tools for personal and collective wellbeing.
Corporate & Leadership Coaching For professionals and organizations ready to foster healthier, more effective teams. Through brain-based coaching and communication training, leaders learn how to inspire trust, creativity, and engagement in the workplace.
We take personal information and the protection of it very seriously as we understand the sensitivity of that information and therefore will keep it only for 5 years as by law in South Africa unless otherwise stipulated by the client. All information is stored in an encrypted file which the practitioner and the authorised employees of Directed Potential will have access too for admin purposes only and will never be distributed to third party companies unless in an emergency which will be done only under the consent of the client and or parent of a child.
Your free discovery call is your first 30 min engagement with one of our highly qualified practitioners where we will pin down exactly what your personal needs are. There is no fee for the Discovery Call and you can commence with this process straightaway. All other services may be paid for via our payment gate or via EFT.
All clients need to inform Directed Potential at least 24 hours before a session of cancellation otherwise it will be fully charged and appointments will only be moved twice at the discretion of the practitioner if the first appointment has been missed.
If you wish to sign up on behalf of someone else we would need written consent from that person and if it is for a child we would need written consent from both parents and we would need to engage with the parents and the child in the discovery call to establish what we can assist with.
All information is stored in encrypted files and will only be accessed by the practitioner that has conducted the program with the client and or minor. Confidentiality of all clients is of utmost importance and will not be shared with anyone except in cases where there may be an emergency or a client may be in harm, harming others or themselves then as practitioner we would need to inform authorities of this or if information we possess needs to be used in a court of law.
